English is one language that comes with several *terms and conditions. Here are a few illustrations by Keren Rosen.
Follow Keren Rosen at Dings and Doodles
Customers are no longer buying products and services. They are buying experiences through products and services. A home is most definitely not just a product to be looked up realty platforms online. No matter how fab the Tvc’s and the billboards are, you still need to experience it to believe it. So we decided to let our customers do the talking.
Here is what Mr E. Jacob, Founder and Director of Modern Printers , who recently invested in Citrus Ventures Motown , had to say about his experience with us.
“It had been 38 years since I moved out of Andhra Pradesh and shifted to Bangalore. In 1978,when I just began my journey in this city, all I wanted was to become something big, an achiever, a winner. The beginning was definitely a rough patch. Before my entrepreneurship, from an office assistant I became a supervisor and climbed the ladder to be a manager at a printing press. After I was able to stand steady on my own feet, I decided to start my own printing press. I had about a lakh and 20 thousand as my initial capital. The year 1993 marked the beginning of my success. 22 fruitful years have gone by ever sine I began ‘ Modern Printers’ and by the grace of god, my dream has come true.
I often drive down to Andhra pradesh along with my grand daughters to visit my home town. I’m not sure if it was a coincidence or luck, I found ‘Motown’ a plotted development by Citrus ventures. What really caught my attention was the attractive pricing. I decided to pick up a brochure and learnt more about the property. As I did my research, I realized that the property is a good deal not only for its pricing but, also has been identified as a potential area of growth. Accounting the activity at the Narasapura industrial area and The Vemgal Project, the area has been recognized as a potential area for real estate and automobile industry. Now that i had learned about the area, I couldn’t find a reason to not invest in Motown. Citrus ventures is a real miracle in my life. I’m more than eager to build my house here and give my children and grandchildren the privilege to live in a peaceful area that’s close to the city as well as my home town.”
“One customer taken care of could be more valuable than $ 10,000 worth of advertising” – Jim Rohn.
We all know how Dussehra is celebrated in Karnataka.But did you know that the custom is not the same in all parts of India? Here are some of the different ways of celebrating Dussehra and they are pretty cool!
1.Eco- friendly Dussehra
While some regions celebrate by bursting way too many crackers,Kashmir and certain other regions of Northern India, celebrate with an agro-touch. The farmers plant barley on the day Navratri commences and on Dussehra, the newly sprouted shoots are placed behind the ears as symbols of luck by men.
2. Where Dussehra means school time!
The Dussehra tradition is slightly different is ‘Gods own country’.The festival here is considered most auspicious to begin studies.Many educational coures begin on this day.This could just be one of the reasons why literacy rates in Kerala are so up high!
3. When Ravan goes ‘ka- boom’
Give them a reason and they will burst fire- crackers to celebrate. Some regions of North India use effigies of Ravan that are stuffed with fire- crackers and brighten up the night sky when lit up. True Ravan haters, we must say!
4. Some modernist celebrations
This is the day when, in South Indian states, vehicles, books, computers and maybe smart phones too are worshipped.
5. Fancy dress?
In Tamil Nadu (Kulasekarapatnam), all through the festival, people dress up like different Gods and collect money. This is definitely fun because we all love ‘dress- up.’
6. Golden Flowers!
Gold is a must in most Indian festivals but, Dussehra in Maharashtra sees people substitute the metal with flowers which are golden. It’s a good thing because here, money cannot be a factor that will stop you from exchanging gifts.
7. Yummy in the tummy!
Of course, good food! It’s something without which no festival is awesome. In Odisha, the Durga Puja celebrations are concluded by cooking yummy delicacies like Dahi-Pakhal, local cakes, fried fish delicacies and sweets. Mmmm…
8. And for some it’s time for war!
We got you there, didn’t we? This, of course, does not happen in present day.In olden days, kings used Dussehra to cross across the border and wage war on nearby kingdoms. But people in Western India still leave their community and cross-over to a new community making friends and spreading goodwill. And this is how modernism saved the day!
Inspired by Indiatimes
This might work in every other country but, India. If you ever plan on doing this in India, it’s the hearse you want to call instead of the ambulance!
If not whole of India, at least Bengaluru! People do not give 35,000 shits about pedestrians on the street nor do the pedestrians care about their lives! It’s a real miracle that I’ve survived here for more that 4 years and I haven’t taken a soul yet!
But kudos to this Mexican group who managed to bring about change in traffic etiquettes.